Building a website for your bakery business doesn't have to be difficult. Create an online order form or store, accept payments, keep track of customer details, and more with Castiron's food business management tools.Try it for free
Establishing a modern bakery website to promote your home-based bakery business should be at the top of your to-do list once your business is ready to launch. Free website builder sites like Castiron, Squarespace, and Wix provide instructions, templates, and optional tools for building a free bakery website that you can use to take orders online, publish menus describing your items, and offer a secure method of payment for customers.
A home bakery website is referred to as an e-commerce website because it sells products to consumers. In addition to having the basic components of a business website, the best website builder for baker entrepreneurs should have search engine optimization (SEO) tools to help move the website higher up in search return results. SEO resources usually include the ability to integrate links to the business owner's social media accounts.
In addition, make sure the home bakery website you are interested in does not require you to hire a developer. Some online website builders charge less than other builders because they do not include critical elements essential for an e-commerce website. In other words, the template package you buy might depend on the services of a developer to complete your website.
Right now, the home bakery business is booming. The benefits of doing something you absolutely love to do right in your kitchen and making a living from it is attracting more entrepreneurs than ever. For example, you don't need to rent a building, you can work as much or as little as you want, and start-up costs are low because you've bought bakery equipment already (after all, you have tested your recipes, right?). All you need to do is obtain the necessary state licensing to start your business and...build that website.
Why is it so important to get your own online bakery website up and running? Obviously, the main reason is to provide a simple way for customers to purchase your goods so you can start making money! But, why is using a bakery website builder better than just taking orders through Instagram, Facebook, and other social media sites?
Here are four reasons you should find the best bakery website design and establish an online presence with Google:
So, let's get started!
Bakery templates for home-based food business websites are pre-designed web pages where you can immediately insert desired content. Once you have placed your text, images, and other relevant components, it's ready to be published on the Internet. The best bakery website templates should include the following:
The best bakery website design should also provide options that help you remain compliant with your state's cottage food laws. Some state cottage food laws may not allow you to ship homemade food within (or outside of) your state. If this is the case, you would need a bakery website builder offering flexible customer fulfillment preferences such as pickup and delivery.
The best bakery website design will devote at least one-third of a page to an "about" section. A carefully crafted "about" section is a primary driver of customer purchases and re-purchases and should be written in a way that reflects your personality and love of baking for others. An "about" section on your simple bakery website could include:
For inspiration, try doing a search for "bakery website examples" to see how entrepreneurs like yourself are creating their e-commerce websites.
The best website builders for bakers offer easy-to-navigate e-commerce capabilities that make it simple for customers to peruse your menu and order products. Here is a short list of website builders that provide templates accommodating cottage bakeries and other small businesses:
Squarespace: a quick look at Squarespace templates indicates they offer a mixture of templates for restaurants, hotels, and travel websites but only a few food-oriented websites. SEO and social media tools are included in Squarespace websites.
Weebly: Weebly website design features include a widget-based builder, drag-and-drop elements, and three payment options: Paypal, Authorize.net or Stripe. If you use Weebly to build your home bakery website, your URL must be Weebly.com, .org, .us, .net, or .info.
Wix vs Squarespace: Wix is another popular e-commerce website builder. Wix is recommended for people who have never created a website before, while Squarespace requires a bit more knowledge about website mechanics. Also, reviews of both site builders indicate that Squarespace templates are more sophisticated than Wix templates.
The best home bakery website templates are found on website builders like Castiron. Dedicated solely to cottage food and commercial kitchen-based businesses, Castiron will have your food business website up, running, and available to Google's search algorithms in less than an hour.
Castiron offers features that most other home bakery business website builders do not list:
Depending on the cottage food laws in your state, you can choose to ship, deliver, have customers pick up products, or incorporate all three options into your website. You'll find a handy map of each state's cottage food laws here: Cottage Food Laws.
Dietary and Food Allergen Tracking
Castiron helps you inform customers with food allergies about what ingredients comprise each of your products.
You don't have to limit your creativity (and revenue) to what is on your store menu. The Castiron website builder allows you to accept custom orders and create unique invoices for custom orders. Say hello to custom cookie, cupcake, or wedding cake orders!
Send Automated Marketing Emails
One of the best e-commerce marketing techniques is email marketing. All you need to stay in touch with customers is their email address and a message that compels them to click on your website link. Automated email marketing lets your customers know of your latest bakery creation, when you're having a sale on certain food items, new blogs, and other relevant messages.
Castiron Helps Manage Inventory
Another service Castiron provides that other cottage food website builders typically don't offer is real-time inventory tracking. Just input how many cakes, cookies, pastries, etc. you have ready to sell and we do all the work of keeping tabs on that number. If a product gets sold out, Castiron websites will alert your customers automatically.
Indulge Your Creative Side
Upload attractive banner images, write your own store and product descriptions, add links to your social media accounts, and announce upcoming sales or discount events using a colorful announcement banner.
There's never been a better time than now to start a home bakery business. If you love nothing more than to spend all day in the kitchen creating food masterpieces, why not sell those masterpieces and become your own boss? Castiron makes it so easy to design your cottage food website and will attract customers through email marketing, SEO, and social media outreach. Visit Castiron today and browse our extraordinary collection of the best bakery website templates you won't find anywhere else.
My business would not be the same without my Castiron website! It is an easy setup with lots of customization and tons of support! I am so glad I set up my shop last year before the holidays — it really helped increase my sales!
The Whimsical Cookie
Castiron provides me a professional site to my customers increasing my credibility and value while giving me the tools to effectively market and manage my business in an easy, user-friendly manner.
Wesley's Treats Hallie's Sweets
Castiron has made my cottage bakery shine, and my business easy to manage. As a platform they care about my business as much as I do.
Before Castiron, I was taking orders really manually, through emails or texts or Facebook. Now I can send customers straight to my website, and I don’t have to worry about missing any details.
I couldn't run my business without the Castiron platform. It made it so easy to get my shop up and running — it truly removed a massive barrier to me getting started!
I realized that the barrier of having to DM or text me to order was holding a lot of potential customers back.
Now that I have a professional website and a simple ecommerce checkout, I'm seeing a huge increase in new customers and they appreciate how easy Castiron makes ordering.
Easy to start, created specifically for local, handmade food: Castiron’s website builder was created to help you grow. Create a website in minutes with our templates, sell where and how your customers want to buy, and look professional without being technical. Keep customers coming back with email marketing tools, customer records, and more.
Food entrepreneurs, this is your moment. Your community is more and more conscious about what they buy and where it is from. They want food made with love. With ingredients they can pronounce. And they want to support their community while doing it.
Castiron is the best fit for your food business because we're not a one-size-fits-all tool. Selling local food is different from pre-packaged warehouse products. Whether you sell cooking classes, need local pick up, utilize pre-sales to plan inventory, or need a fully custom order form — we got you.
No code required. Add pages, sell your products, build order forms, and show off your beautiful work. We'll handle the tech so you can focus on growing your food business.
Never track down a payment or oversell products again. Real-time inventory tracking and secure payment processing make life easier for you and your customers, and our order form builder makes managing custom requests a breeze.
With our marketing tools, your email marketing can go on autopilot. We make it easy to promote your latest products, announce custom order availability, and stay connected with customers.