Cottage cooks and creators appreciate unique farmers market display ideas that can make your booth stand out in a crowd, entice visitors, enhance customers’ experiences, and skyrocket your sales.
So, let's dive in and learn some fun and profitable farmers market decoration ideas!
First things first. Before you ever worry about setting up your farmers market stand, you're going to need to address some other issues.
Contact each farmers market and explore the opportunities provided for vendors. Get the information you need to determine the optimal booth position, which will maximize your exposure and minimize your physical effort. Ask the farmers market manager if the market provides free advertising or signage.
Visit the farmers market you plan to attend on social media. Stay in touch with any developments about the market and promote the fact that you will be attending. Tag the market in your posts, magnifying your presence for other people who are visiting the page.
For instance, you could tweet: “Come say hello at Booth #1, this weekend at the Rodeo Farmers Market @rodeofarmersmarket”
OK, now that you have a solid plan of attack, let's look at some fun and alluring ideals that will draw customers in and make some serious sales!
You want your table to be the best in the market. Of course! You want a constant buzz of activity around your booth, people talking, people laughing, people spending money on what you're selling.
So, know this: Signage is Huge!
Order a custom banner to stretch across the canopy of your booth. Make sure that it's durable, waterproof, and has your business's name, tag line, contact info, and website URL clearly displayed on it. You'll also need a separate banner to serve as the backdrop of your booth, also clearly displaying pertinent business information that you want your customers to remember.
Make dozens of smaller flyers and take some time a few days before market day to post them on telephone poles, grocery store bulletin boards, and other promising places you see. Ask the farmers market manager if you can place sandwich board signs along the sidewalks to lure in passing traffic.
Consider something unique you can offer to attract customers to your booth, like a free sample, a gift, or a fun attraction, like spinning a wheel to obtain a discount percentage on purchases.
Make a small investment in a creative photo cut-out so your prospective customers can stick their heads through and take pictures. Just be sure to include your business name and contact info on the cut-out, so that it’s in every pic taken. It's inexpensive, fun, irresistible, and overall positive marketing!
It's a smart idea to offer an entry into a giveaway or another enticing prize in exchange for email addresses and other contact information you can use to market with. Most people don't think twice about shooting you an email address or a phone number and giving you permission to send them periodic advertisements.
If you're a craft creator, a farmers’ market is a wonderful way to display your products to droves of people who are motivated to spend money.
Invest in some attractive tablecloths to cover all tables at your booth fully. Tablecloths add a level of quality and sophistication to a farmers' market booth that bare tables cannot match. And keep those tablecloths covered with products. Nobody likes to see empty tables or tables with just a few products. It's bad for business.
Take some time planning out farmers market display shelves. Shelving allows you a multi-tiered approach to displaying your wares. With proper planning, you can transform a common farmer's market sales booth into a well-stocked mini-store, capable of accommodating the needs of unlimited prospects.
For an extra touch of class, order some customized paper shopping bags. Make sure that they highlight your company's name, tag line, phone number, email address, and website URL. And don't hesitate to point out the fact that they're paper, not plastic, demonstrating your commitment to environmental responsibility.
Selling artisan breads at farmers markets can generate a lot of tasty profit. Everyone loves fresh bread! Consider investing in farmers market display baskets for your bread and other baked products. Be sure to have free samples available for all passersby. And of course, every free sample comes with a business card, displaying your contact information.
We hope that these innovative farmers market table display ideas help you to maximize sales and profit!
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