Meet the Maker: Caleb D. of Caleb’s Outrageous Brownies

July 17, 2023

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October 27, 2022

Meet Caleb D., a nine-year-old baker and entrepreneur based in the suburbs of Chicago. His entrepreneurial journey began in 2022 with a clear goal in mind: buying a pet crested gecko.

Owning a pet gecko requires special equipment, like a tank and heater, as well as plenty of insects for the gecko to eat. Caleb knew that in order to make his dream of owning a crested gecko a reality, he’d need to do something to earn money.

“He built his site, studied his costs, set pricing, and nailed a pretty delicious brownie recipe. Learning some great lessons along the way,” Caleb’s mother Susanne said.

Creative toppings and mix-ins like M&M candies, marshmallows and graham crackers, and lots of chocolate have found their place on the Caleb’s Outrageous Brownies menu. He’s also baked seasonal products, like candy corn-topped brownies for Halloween, for his customers’ holiday celebrations.

It’s not just about getting his pet gecko, though — Caleb has built a passion for baking already. 

“I love making the brownies. I never want to stop except for maybe going to school every day,” Caleb said.

Check out Caleb’s Outrageous Brownies on Castiron — and help him reach his goal of owning a gecko by placing an order! Caleb and his mom ship nationally, and he offers his brownies for pickup or delivery in the Highland Park, Illinois area.

Ready to build your dream business? Launch a store on Castiron today.

About the Author
Emily Brungard

Growth Marketing Manager, Castiron

Emily is a sister, a friend, a cook, a world traveler, an interior design lover, and Growth Marketing Manager at Castiron. A career startup marketer, Emily has firsthand experience growing small businesses with marketing.

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